var frutiger55 = {
			src: '/files/layout/sifr/frutiger.swf'
		}
		sIFR.activate(frutiger55);
		sIFR.replace(
			frutiger55, 
			{
				selector: 'h1',
				css: '.sIFR-root { background-color: #f5f6f8; color: #3795C4; } em { font-style: normal; color: #F26605; }',
				modifyContentString: function(content,selector){
					var words = content.split(" ");
					return '<em>'+words.splice(0,Math.round(words.length/2)).join(' ')+'</em> '+words.join(' ');
				},
				wmode: 'opaque'
			}
		);